A campaign is simply a message template you create to communicate with your audience. It allows you to design a message once and send it out to any client, at any time, via your chosen communication channel (email, SMS, or push notification).
Think of it as a reusable blueprint for your messages. You can personalize it with dynamic content and use it whenever you want to reach out to your audience.
Examples of Campaigns:
Welcome Email: A template to greet new users when they sign up, with personalized details like their name or account information.
Example: "Hi {{.Name}}, welcome to NeoDeliver! Here’s how to get started."
Order Update SMS: A message to notify customers about the status of their order.
Example: "Hi {{.Name}}, your order is on its way!"
Push Notification for a Sale: A quick alert to announce a limited-time discount.
Example: "Don’t miss out, {{name}}! Our 50% off sale ends tonight!"
Event Reminder Email: A reminder for an upcoming event or appointment.
Example: "Hi {{name}}, just a reminder that your appointment is scheduled for {{date}} at {{time}}."
Key Points to Remember:
Reusable: Create once and send whenever needed—no need to start from scratch each time.
Personalized: Add dynamic fields like
{{.Name}},{{.Meta.order_number}}, or{{.Meta.time}}to make the message unique for each client.Flexible Timing: Send the message immediately or schedule it for later.
By using campaigns, you save time and ensure consistent, professional communication with your audience.